Industry News
Trends, insights, and analysis shaping the future of commerce, direct selling, and Shopify-based ecosystems.

Rodger Smith Joins ShopIQ as President and CEO
ShopIQ, the Shopify-integrated commerce platform built for direct selling and community-driven commerce models, today announced that Rodger Smith has joined the company as President and CEO.

Why I Joined ShopIQ
Rodger Smith shares why he joined ShopIQ after years working in direct selling, MLM software, and ecommerce. He explains how infrastructure, not products or people, often limits growth, why Shopify has become the ecommerce standard, and why thoughtful architecture is essential for modernizing direct selling without sacrificing trust or scale.
The Ecommerce Stack Direct Selling Has Been Waiting For
With the flexibility of Shopify Plus and the structure of a purpose-built backend, ShopIQ brings enterprise-grade tools to modern selling models.
Ready to eliminate field frustration and build revenue with a complete commerce strategy? Let’s Talk.
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